No manager is the same, which is why M2O applies a senior-led process that is highly tailored and customized to the individual needs of each client. Our approach involves working with each client to help them differentiate their story through the creation of high-quality marketing materials to highlight that differentiation, and then commencing on a tightly coordinated and efficient process to ensure an optimal outcome.
Our success on behalf of our clients has been achieved by applying our consistent approach while limiting the number of clients we work with at any given time, to ensure maximum time and attention from our team. M2O’s ability to get to the core of each clients’ attributes enables us to accelerate meaningful dialogue with prospective investors and to ensure our clients stand out in an increasingly competitive market.
We leverage our deep industry experience and LP network to help your fund stand out in a crowded market. We place an emphasis on critical upfront work — preparing materials, developing pre-marketing strategies, presentation coaching. Our senior-led, high-touch approach allows us to drive efficiency across the fundraising process.
- Creation of marketing and due diligence materials
- Pre-marketing campaigns
- Full project management services
- Targeted distribution services
- Full distribution services
Direct Equity Placement
For fund managers and independent sponsors who need to raise fee paying capital outside their LP base or on a deal-by-deal basis, M2O has a deep network of investors that have appetite for these opportunities. We have raised capital across a variety of transaction types and structures.
- Direct equity placement for fund managers and independent sponsors
- Asset life extensions for fund managers
- Syndication process management
For GPs not looking for full fund placement services, we have the flexibility to customize engagements and provide a subset of services including project management, due diligence and investor relations.
- Advice on fundraising strategy and positioning
- Pre-fundraising viability assessments
- Project management / LP due diligence outsourcing
- Outsourced investor relations services